The Real Deal With Automotive OTT (Over The Top Television)
Updated: Nov 25, 2019
How does Carrera do OTT (Over the Top Television) differently?
Are you looking for a proven and efficient agency to help you advertise on OTT platforms like Hulu, ESPN, Crackle, FuboTV, Sling and FreeWheel? We can help!
Reach cord cutters and put your ads in front of targeted auto intender audiences, those coming off lease, and geotargeted campaigns. We can even help geotarget your competitor's backyard. For starters, we're the direct demand side platform (dsp). That means we place all inventory ourselves and have 100% control over what programming you run in the private marketplace. We have access to inventory directly from the publisher, i.e SpotX, FreeWheel, Telaria, and many more.
We build a customized targeted campaign depending on your needs. We have available filters such as demographics, geofencing, auto intenders and more. We can go as far as targeting SUV/truck intenders and off lease audience. Sending a specific targeted message to whomever you need to get your ads in front of.
We pride ourselves on not being a "set it and forget it” solution. We optimize your campaigns daily to ensure you're never overpaying for your impressions and optimizing programming. We have 20+ years experience providing award winning creative that will address any marketing challenge and will target a specific audience that will keep your dealership top of mind in the market.
Do you like what you're reading? Be sure to subscribe to our YouTube channel, where we'll be sharing a video series for the next few months called, “Breaking Down the Buzzword - Automotive OTT."