Targeted marketing is all about getting the right message to the right consumer in order to increase the chances of a conversion.
91% of consumers check their email at least once a day. Email marketing can help you increase dealership brand awareness, drive more website traffic and promote timely incentives.
We design and build targeted email marketing campaigns to help you connect to the right automotive shoppers. Our email campaigns are optimized for mobile and our designs ensure that your message is heard loud and clear — and that it inspires action as well.
Direct mail campaigns are extremely effective in reaching consumers and are more likely to elicit a response. They can also improve brand association and increase customer retention. Due to the fact that it is both highly targeted and trackable, automotive direct mail continues to thrive in today's digital age.
Retargeting ad campaigns tend to produce better ROI than standard online marketing strategies. These ads target potential customers who have visited your website or interacted with your business on social media.
The same way a salesperson would follow up with a potential buyer who visited a dealer showroom, retargeting campaigns regain their interest to return to your website which helps to increase the opportunity to turn a window shopper into a paying customer.
Connect with your un-engaged website visitors. Shopper ID engages with vehicle specific onsite offers, email and re-targeting banners.